Sales teams are smaller but expected to hit pre pandemic revenue targets. This playbook outlines what actually works for hotel sales directors in 2026.
Most directors fail when scaling from one property to five or more. This breaks down when portfolio sales leadership works, when it fails, and how to structure it correctly.
Lifestyle hotels are capturing market share, commanding premium pricing, and attracting the clients luxury hotels once owned. Here is why and what it means for your sales strategy.